I am a hard-working and resourceful Senior Producer with a reputation for quality, accuracy and integrity. I have a love of organization and puzzles, a penchant for spreadsheets, and a natural aptitude for process and operations.
I have spent the last twenty years in advertising, producing and providing oversight to dozens of successful television campaigns. I am committed to solving problems and meeting budget constraints while upholding quality standards at every stage of a project.
My education and career provided first-hand experiences from Art to VFX, resulting in a solid understanding of all areas of development, production and post. I strive to protect and enhance the creative vision, and am mindful of the client’s needs, budgets and objectives. I believe in transparency and communication, and create trusting and collaborative relationships with my peers, clients, and vendors.
PROFESSIONAL EXPERIENCE
FREELANCE PROFESSIONAL 2019 - CURENT
SENIOR PRODUCER / POST PRODUCER - Provide collaborative leadership to all phases of broadcast and digital production and post production for production companies, agencies, and direct to client.
Spearhead, organize and recalibrate creative, technical, legal and financial aspects of global productions aligned with operational protocols
Analyze costs and negotiate vendors, contracts and licensing for each production’s unique requirements, preserving integrity of creative vision while maximizing client budgetary ROI
Design and troubleshoot operational solutions to resolve production/post delays - including gaps in technology, resources, and personnel - without compromising concepts, budgets, or deadlines
Clients include Team One, Pulse Films, Conscious Minds, Levit Agency, Constellation, and 23andMe.
SPARK44 2014 - 2019
SENIOR PRODUCER - Provide collaborative leadership to all phases of broadcast and digital production for agency and partner Jaguar Land Rover.
Provided internal and external leadership through all phases of broadcast and digital production lifecycles to deliver campaign to final completion
Managed, allocated, and maximized resources and personnel to achieve superior outcomes on productions ranging from $20k to $2MM
Spearheaded partnerships with internal stakeholders and external vendors to align bid negotiations, contracts, schedules, deliverables, casting and issue resolution.
Developed optimized processes around accessibility and usage for local digital asset database for client, comprised of 30K+ brand and creative assets
Mentored a team of 5 staff and freelance producers, providing guidance, counsel, and industry best practices
TINY REBELLION (formerly dw+h, Donat/Wald Company) 2003 – 2014
HEAD OF PRODUCTION - Developed, implemented and managed strategy and tactics to ensure the success of multiple, concurrent radio and television productions. (2012 - 2014)
SENIOR PRODUCER - Provided hands-on, strategic leadership as an Agency Producer, Line Producer, and Post Producer for television, digital, radio, and print productions. (2003-2012)
Managed the in-house production and post-production facilities as profit center, leading daily activities throughout the client engagement cycle from initial concept through on-time, on-budget delivery
Designed, implemented and oversaw production strategy, workflow and tactics to ensure success of multiple, concurrent campaigns with budgets up to $3MM
Orchestrated creation of accurate estimates and bids by negotiating contracts, judiciously allocating resources, troubleshooting issues, and identifying budget optimization opportunities
Partnered with production companies, post/VFX vendors, talent agents, music houses to align creative, coordinate efforts to collaborate and achieve client goals
Established production guidelines and designed a centralized database of job financials, contracts, and final assets to streamline resources and allow for benchmarks and insights
Developed and mentored a team of 6 staff and freelance producer on production/post projects
Notable clients included 21st Century Insurance, Bolthouse Farms, eHarmony, Hotwire, JillianMichaels.com, Legal Zoom, Movielink, Open Sky, NutriSystem, register.com, South Beach Diet, Stamps.com, Travel Ticker, TrueCar, and Trusted ID.
FREELANCE PROFESSIONAL 1997 - 2004
PRODUCTION COORDINATOR / PROJECT MANAGER - Managed logistics, communications, finances, and information flows in support of broadcast shoots for commercial production companies.
Coordinated logistics, communications, finances, and information flow in support of broadcast shoots for commercial production companies
Evaluated, prioritized, and addressed competing production demands to maximize efficiency
Major campaigns included adidas, Amazon.com, Apple, Budweiser, Burger King, Bush’s Beans, DirecTV, Doritos, Hilton, Honda, Hyundai, Isuzu, MasterCard, Netflix, Nissan, Pacific Bell, Progressive Insurance, Radio Shack, 7up, Snapple, Southwest Airlines, Sprint, Taco Bell, Toyota, Verizon, Visa, and Walgreens.
EDUCATION
Master of Fine Arts in Directing, Minor in Producing
New York University, Tisch School of the Arts - New York, NY
Bachelor of Arts in English Literature
Pomona College - Claremont, CA